Yard Ball
Creating the Worlds first nostalgic football playground
A new kind of competitive socialising inspired by the beautiful game of the 90's.
Context
Yard Ball has a clear mission—to make football fun again. The money in the game and increased pressure to make it, has changed our realtionship with football. The goal was to transport people back to the glory days of the '90s—bad haircuts, jumpers for goalposts and the purity of playing on the street under the street lights. No 10 year contracts, no VAR, just the love of kicking a ball and pretending you've scored the winner at Wembley with your mates.
Every element—from the balls you play with and the variety of football challenges to the design of the space and subtle design easter eggs was created to meet the diverse needs of it's visitors, and celebrate the rich culture of football.
The first of it's kind, Yard Ball is a hub for football enenthusiasts, providing a space where players of all ages can come together, play and have fun, embracing Yard Ball's mission and values.
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